SEA largest omnichannel womenswear brand Love, Bonito uses Digify for US$50m fundraise and board meetings

Love, Bonito has been actively using Digify since 2017 to engage investors and board members.

About Love, Bonito

Founded in 2010, Love, Bonito has grown to become the leading D2C womenswear brand in Southeast Asia. The brand has its eyes set on evolving into a purpose-driven female ecosystem that supports Asian women around the world at every life stage. To date, Love, Bonito has expanded into 10 key markets including Southeast Asia, namely Singapore, Malaysia, Indonesia, Philippines, Cambodia, and East Asia markets, namely Taiwan, Hong Kong, Japan as well as Australia and the US.

The brand continues to revolutionize how e-commerce brands interact with consumers and has closed US$50 million in Series C funding in October 2021.

The problem

Needed a user-friendly platform for fundraising, investor updates, and board meetings

Control over important files is often lost upon hitting send. Traditional data room options can be costly and complex. Love, Bonito needed a modern, cost-efficient, and simple document security tool to communicate with investors and board members. They were looking for a data room that they could use daily and for the long haul.

The solution

An advanced, affordable, and easy-to-use virtual data room

Work faster and better with
an intuitive interface

Speed and UX are important to the team at Love, Bonito. Digify’s easy-to-use platform allowed Love, Bonito to get things done faster, more easily, and more efficiently. This enables the company to save time on learning how to use the platform and focus on what they do best.

Get actionable insights
with data room analytics

With Digify, users are able to learn which and when a file has been viewed, by whom, and for how long. This gives Love, Bonito the insights needed to facilitate communication and aid decision making among investors and board members.

Full control and protection
over sensitive documents

Love, Bonito would still have full control over their documents after sending them out with Digify. They don’t have to worry about unauthorized sending of files as they can revoke access and restrict permissions, anytime, anywhere.

The outcome

A simpler and more secure way to communicate with investors and stakeholders

Beyond being able to send confidential documents securely, Digify’s clear and simple interface makes it very accessible to Love, Bonito’s internal team. They are able to learn how to use it and find the information they need quickly.

Love, Bonito has successfully raised two rounds of funding with Digify. This includes a $13m Series B round in February 2018 and a recent $50m Series C round in October 2021.

As a next-generation data room, Digify checked all of Love, Bonito’s boxes in terms of user experience, speed, and simplicity. Love, Bonito is likely to continue to use Digify for future fundraising and board meetings.

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