Founded in 2010, Love, Bonito has grown to become the leading D2C womenswear brand in Southeast Asia. The brand has its eyes set on evolving into a purpose-driven female ecosystem that supports Asian women around the world at every life stage. To date, Love, Bonito has expanded into 10 key markets including Southeast Asia, namely Singapore, Malaysia, Indonesia, Philippines, Cambodia, and East Asia markets, namely Taiwan, Hong Kong, Japan as well as Australia and the US.
The brand continues to revolutionize how e-commerce brands interact with consumers and has closed US$50 million in Series C funding in October 2021.